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Our projects
At VALIX, we help brands unlock smarter, more profitable customer growth through data‑driven strategy, AI‑powered personalisation, and high‑performance lifecycle marketing. Our case studies highlight how businesses have transformed their email engagement, segmentation intelligence, and automation at scale - achieving measurable improvements such as increased revenue, stronger customer retention, and more efficient marketing performance, as seen in examples like Cocopup’s uplift in campaign and flow results.
Cocopup
Cocopup approached VALIX with a strong customer base but underperforming email results.
Campaigns were being sent too broadly, automation was underutilised, and performance visibility was limited.
Despite high email volumes, engagement was flat and flow performance lagged — signalling that quantity, not quality, was driving their approach.
Curlsmith
Curlsmith faced challenges common in the e-commerce space:
High cart abandonment rates.
Low engagement with generic automated emails.
Missed opportunities for personalised cross-selling.
Read how VALIX used AI content generation to increase revenue by 29%
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